Steel Bonnet Brewing Company is a family-owned craft brewery in Scotts Valley, California, specializing in small-batch, high-quality beers across a variety of styles.
After a collaborative brainstorming session with the Steel Bonnet team, we embarked on a brand identity revamp, beginning with the redesign of their entire core beer lineup. Over the years, this has evolved into a comprehensive visual transformation, including custom illustrations and packaging for over 40 different beers.
My role has encompassed a wide range of creative services, including:
🎨 Illustration & packaging design – crafting unique visuals that reflect each beer’s personality.
📸 Photography & videography – capturing the essence of the brewery experience.
🖥️ Print & digital design – ensuring a strong and consistent brand presence.
📢 Social media content & strategy – expanding reach and engagement.
Through strategic branding and visual storytelling, Steel Bonnet Brewing has experienced significant growth in brand awareness and consistent year-over-year revenue increases—proving that great beer deserves great design. 🍻
Client: | Steel Bonnet Brewery |